Grow & Tell Show | Episodes

Episodes & Clips

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Sales

Enablement

Marketing

Customer Success

\ \ Dock's Content Marketing Strategy: 5 years of lessons for start-ups](/content/grow-and-tell/ep-56-dock-content-strategy/index.html)

\ \ Inside Dock's Sales Evolution: How we 10X'd our ACV in 3 years](/content/grow-and-tell/ep-55-joey-wright/index.html)

\ \ Building CS Enablement from Scratch at Boomi with Fiona Simpson](/content/grow-and-tell/ep-54-fiona-simpson/index.html)

\ \ How Gong uses Gong for Sales Enablement with Stacey Justice](/content/grow-and-tell/ep-53-stacey-justice/index.html)

\ \ Sales Content Management: Why Reps Ignore Your Content](/content/grow-and-tell/ep-52-sales-content-management/index.html)

\ \ Rippling's Specialized Enablement Model with Jonas Master](/content/grow-and-tell/ep-51-jonas-master/index.html)

\ \ AI in Sales Enablement: Where to Start (And What to Skip)](/content/grow-and-tell/ep-50-ai-in-sales-enablement/index.html)

\ \ 5 Enablement Questions with Sheevaun Thatcher from Demandbase](/content/grow-and-tell/ep-49-sheevaun-thatcher/index.html)

\ \ .jpg)Sales Enablement for AI Products: Justin Driesse on Legora, Writer, and Slack](/content/grow-and-tell/ep-48-justin-driesse/index.html)

\ \ AI-Powered Enablement for Vertical SaaS with Handle's Ryan Vanshur](/content/grow-and-tell/ep-47-ryan-vanshur/index.html)

\ \ Dock's Product Launch Playbook](/content/grow-and-tell/ep-46-product-launches/index.html)

\ \ Vanta's GTM Enablement Playbook: Morgan Kassel on the Value of Value Selling](/content/grow-and-tell/ep-45-morgan-kassel/index.html)

\ \ Early-Stage Enablement: Before your first enablement hire](/content/grow-and-tell/ep-44-early-sales-enablement/index.html)

\ \ Enablement at Scale vs. From Scratch: Trafford Judd on LinkedIn, Slack, and IntenseEye](/content/grow-and-tell/ep-43-trafford-judd/index.html)

\ \ Building Dock: How we became a revenue enablement platform](/content/grow-and-tell/ep-42-building-dock/index.html)

\ \ The RevOps Evangelist: Don Otvos on Yammer, SalesLoft, LeanData & Chili Piper](/content/grow-and-tell/ep-41-don-otvos/index.html)

\ \ Intern to VP at BuzzFeed: Melissa Rosenthal on leading creative at BuzzFeed & ClickUp](/content/grow-and-tell/ep-40-melissa-rosenthal/index.html)

\ \ MarTech Sales: Catie Ivey on leading sales at Marketo, Demandbase, Pendo, and Walnut](/content/grow-and-tell/ep-39-catie-ivey/index.html)

\ \ Customer Success Leadership with Rachel Provan](/content/grow-and-tell/ep-38-rachel-provan/index.html)

\ \ The Fixer: How Wynne Brown revamped CS at GitHub, Seal Software, Fable & more](/content/grow-and-tell/ep-37-wynne-brown/index.html)

\ \ Sales at Zoom: Chris Michelmore's journey from SDR to senior sales leader](/content/grow-and-tell/ep-36-chris-michelmore/index.html)

\ \ Skills-Based Sales Training: Matt Green on co-founding Sales Assembly](/content/grow-and-tell/ep-35-matt-green/index.html)

\ \ Customer Success at Notion: Monica Perez on product-led CS](/content/grow-and-tell/ep-34-monica-perez/index.html)

\ \ Startup Content Marketing: How Animalz scaled to 130 employees with Devin Bramhall](/content/grow-and-tell/ep-33-devin-bramhall/index.html)

\ \ Customer Success Programs at Iterable & AutogenAI with Eloise Salisbury](/content/grow-and-tell/ep-32-eloise-salisbury/index.html)

\ \ Product Launches at PlayStation, Rippling & Ignition with Derek Osgood](/content/grow-and-tell/ep-31-derek-osgood/index.html)

\ \ RevOps Masterclass: Jen Igartua on building Go Nimbly](/content/grow-and-tell/ep-30-jen-igartua/index.html)

\ \ How ShipBob became an ecommerce giant with CMO Casey Armstrong](/content/grow-and-tell/ep-29-casey-armstrong/index.html)

\ \ From Founding AE to VP: Conor Dragomanovich's rise at Productboard](/content/grow-and-tell/ep-28-conor-dragomanovich/index.html)

\ \ Out of Home Advertising: Chris Gadek on leading growth at AdQuick](/content/grow-and-tell/ep-27-chris-gadek/index.html)

\ \ Sales Enablement at Algolia & Sigma Computing with Lish Barber](/content/grow-and-tell/ep-26-lish-barber/index.html)

\ \ How Yelp Built a $750m Sales Engine with Pete Hancock](/content/grow-and-tell/ep-25-pete-hancock/index.html)

\ \ Leading Revenue at Shopify & Owner: Kyle Norton on selling to SMBs](/content/grow-and-tell/ep-24-kyle-norton/index.html)

\ \ Selling to Developers: Hector Hernandez on scaling LaunchDarkly & Teleport](/content/grow-and-tell/ep-23-hector-hernandez/index.html)

\ \ Sprinklr's First AE: Jason Fishkind's 10-year sales journey at Sprinklr](/content/grow-and-tell/ep-22-jason-fishkind/index.html)

\ \ .webp)Zenefits' Aggressive Growth: Robby Allen on growing a 250-rep sales team](/content/grow-and-tell/ep-21-robby-allen/index.html)

\ \ How Chris Orlob grew Gong to $200M (after they crushed his startup)](/content/grow-and-tell/ep-20-chris-orlob/index.html)

\ \ From AE to CEO: Todd Busler's sales journey from Heap to Champify](/content/grow-and-tell/ep-19-todd-busler/index.html)

\ \ Scaling Marketing: How Nico Dato grew Podium from $1m to $100m](/content/grow-and-tell/ep-18-nico-dato/index.html)

\ \ Self-Serve Growth: Marie Gassée on leading growth at Box & Confluent](/content/grow-and-tell/ep-17-marie-gassee/index.html)

\ \ Growing a CS Team: Joseph Schmitt on leading success at UpKeep](/content/grow-and-tell/ep-16-joseph-schmitt/index.html)

\ \ Bootstrapping & Messaging: Peep Laja on growing CXL & Wynter](/content/grow-and-tell/ep-15-peep-laja/index.html)

\ \ .webp)Founding Sales: Peter Kazanjy on selling as Co-Founder at Atrium](/content/grow-and-tell/ep-14-pete-kazanjy/index.html)

\ \ .webp)Community-Led Growth: Camille Ricketts on marketing at Notion](/content/grow-and-tell/ep-13-camille-ricketts/index.html)

\ \ Customer Experience Teams: Gillian Heltai on building Lattice's CX program](/content/grow-and-tell/ep-12-gillian-heltai/index.html)

\ \ Brand Campaigns: Maya Spivak's marketing campaigns at Wealthfront & Segment](/content/grow-and-tell/ep-11-maya-spivak/index.html)

\ \ Selling to Engineers: Ben Solari on leading sales at DataRobot & Jellyfish](/content/grow-and-tell/ep-10-ben-solari/index.html)

\ \ Turning Data into Product-Led Gold: Alexa Grabell's founder story at Pocus](/content/grow-and-tell/ep-9-alexa-grabell/index.html)

\ \ From First Hire to IPO: Bryan Rutcofsky on scaling sales to $100M at Yext](/content/grow-and-tell/ep-8-bryan-rutcofsky/index.html)

\ \ Outcome-Based Selling: How Rich Liu scaled sales at Facebook, Mulesoft, and TripActions](/content/grow-and-tell/ep-7-rich-liu/index.html)

\ \ Talkin' Sales in a Pickup Truck: How Ben Braverman grew Flexport to a $2B run rate](/content/grow-and-tell/ep-6-ben-braverman/index.html)

\ \ Tales from a first GTM hire: Tushar Makhija's journey at Helpshift, Airbase & TeamOhana](/content/grow-and-tell/ep-5-tushar-makhija/index.html)

\ \ Building Success Programs: How Brittany Soinski overhauled onboarding at Loom](/content/grow-and-tell/ep-4-brittany-soinski/index.html)

\ \ Product-Led Hypergrowth: Pete Prowitt’s sales journey at Intercom and Loom](/content/grow-and-tell/ep-3-pete-prowitt/index.html)

\ \ Customer-Centric Marketing: François Dufour's path to $1B at LinkedIn](/content/grow-and-tell/ep-2-francois-dufour/index.html)

\ \ Crawling Upmarket: How Dini Mehta grew sales to $100M at Lattice](/content/grow-and-tell/ep-1-dini-mehta/index.html)

\ \ Selling to Multiple SMB Verticals at Yext](/content/grow-and-tell/selling-to-multiple-smb-verticals-at-yext/index.html)

\ \ How LaunchDarkly Sold to Developers](/content/grow-and-tell/how-launchdarkly-sold-to-developers/index.html)

\ \ How Zenefits moved upmarket](/content/grow-and-tell/moving-upmarket-with-zenefits/index.html)

\ \ Inside Airbase's Early Sales Team](/content/grow-and-tell/inside-airbases-early-sales-team/index.html)

\ \ Can you sell a product before you build it?](/content/grow-and-tell/can-you-sell-a-product-before-you-build-it/index.html)

\ \ The Best Part of Growing a Scrappy Startup](/content/grow-and-tell/the-best-part-of-growing-a-scrappy-startup/index.html)

\ \ The Most Important Trait of a Great Sales Rep](/content/grow-and-tell/the-most-important-trait-of-a-great-sales-rep/index.html)

\ \ When Should Startups Invest in a Data Warehouse?](/content/grow-and-tell/when-should-startups-invest-in-a-data-warehouse/index.html)

\ \ Strengths-Based Sales Leadership](/content/grow-and-tell/strengths-based-sales-leadership/index.html)

\ \ The #1 Lesson For Building a Sales Team](/content/grow-and-tell/the-1-lesson-for-building-a-sales-team/index.html)

\ \ What to Look For When Hiring AEs](/content/grow-and-tell/what-to-look-for-when-hiring-aes/index.html)

\ \ The One Trait Every Sales Rep Needs](/content/grow-and-tell/the-one-trait-every-sales-rep-needs/index.html)

\ \ How Shopify Dealt With Inbound Demand During COVID](/content/grow-and-tell/how-shopify-dealt-with-inbound-demand-during-covid/index.html)

\ \ Selling to non-tech-savvy customers](/content/grow-and-tell/selling-to-non-tech-savvy-customers/index.html)

\ \ Why Lead Scoring Doesn't Work](/content/grow-and-tell/why-lead-scoring-doesnt-work/index.html)

\ \ Instrumenting Selling Behavior](/content/grow-and-tell/instrumenting-selling-behavior/index.html)

\ \ The Hardest Part of Moving Up in a Sales Career](/content/grow-and-tell/the-hardest-part-of-moving-up-in-a-sales-career/index.html)

\ \ Who Does RevOps Work For?](/content/grow-and-tell/who-does-revops-work-for/index.html)

\ \ AI in the Legal Industry](/content/grow-and-tell/ai-in-the-legal-industry/index.html)

\ \ The Biggest Difference Between Being the First Hire and a Founder](/content/grow-and-tell/the-biggest-difference-between-being-the-first-hire-and-a-founder/index.html)

\ \ How to Manage a Global Sales Team](/content/grow-and-tell/how-to-manage-a-global-sales-team/index.html)

\ \ Inside Shopify's Sales Organization](/content/grow-and-tell/inside-shopifys-sales-organization/index.html)

\ \ Why Sales Reps Should Highlight Product Disadvantages](/content/grow-and-tell/why-sales-reps-should-highlight-product-disadvantages/index.html)

\ \ Why I Joined a Startup](/content/grow-and-tell/why-i-joined-a-startup/index.html)

\ \ How to Stand Out at Networking Events](/content/grow-and-tell/how-to-stand-out-at-networking-events/index.html)

\ \ Effective Hiring Shouldn't Be Difficult](/content/grow-and-tell/effective-hiring-shouldnt-be-difficult/index.html)

\ \ How to Transition from AE to Sales Manager](/content/grow-and-tell/how-to-transition-from-ae-to-sales-manager/index.html)

\ \ From Zero Sales Experience to VP of Revenue](/content/grow-and-tell/from-zero-sales-experience-to-vp-of-revenue/index.html)

\ \ How to Effectively Coach a Sales Rep](/content/grow-and-tell/how-to-effectively-coach-a-sales-rep/index.html)

\ \ How Walnut Balances Inbound & Outbound](/content/grow-and-tell/how-walnut-balances-inbound-outbound/index.html)

\ \ Why Interactive Demos Lead to Better Live Demos](/content/grow-and-tell/why-interactive-demos-lead-to-better-live-demos/index.html)

\ \ How to Choose the Right RevOps Software](/content/grow-and-tell/how-to-choose-the-right-revops-software/index.html)

\ \ A Simple LinkedIn Networking Trick](/content/grow-and-tell/a-simple-linkedin-networking-trick/index.html)

\ \ How Sprinklr Sold Social Media Before It Was Big](/content/grow-and-tell/how-sprinklr-sold-social-media-before-it-was-big-jason-fishkind/index.html)

\ \ What is Sales Enablement?](/content/grow-and-tell/what-is-sales-enablement/index.html)

\ \ Why Sales Careers Require Commitment](/content/grow-and-tell/why-sales-careers-require-commitment/index.html)

\ \ Why Every RevOps Team Should have a Roadmap](/content/grow-and-tell/why-every-revops-team-should-have-a-roadmap/index.html)

\ \ Why Big Companies Struggle with Operations](/content/grow-and-tell/why-big-companies-struggle-with-operations/index.html)

\ \ How Customer Success Teams Can Close Sales](/content/grow-and-tell/how-customer-success-teams-can-close-sales/index.html)

\ \ Why product-market fit is a misnomer](/content/grow-and-tell/why-product-market-fit-is-a-misnomer/index.html)

\ \ The Most Important Element of Top-Down Sales](/content/grow-and-tell/the-most-important-element-of-top-down-sales/index.html)

\ \ How Notion Balances PLG and Enterprise Sales](/content/grow-and-tell/how-notion-balances-plg-and-enterprise-sales/index.html)

\ \ What It's Like to Lead Sales At Zoom](/content/grow-and-tell/what-its-like-to-lead-sales-at-zoom/index.html)

\ \ The Best Way to Break Into Tech](/content/grow-and-tell/the-best-way-to-break-into-tech/index.html)

\ \ The Hidden Trap in Sales-Led Growth](/content/grow-and-tell/the-hidden-trap-in-sales-led-growth/index.html)

\ \ The One Factor That Determines Startup Success](/content/grow-and-tell/the-one-factor-that-determines-startup-success/index.html)

\ \ Yelp's Secret to a Strong Sales Culture](/content/grow-and-tell/yelps-secret-to-a-strong-sales-culture/index.html)

\ \ Inside Productboard's PLG Motion](/content/grow-and-tell/inside-productboards-plg-motion/index.html)

\ \ Inside Go-To-Market Sales at OpenAI](/content/grow-and-tell/inside-go-to-market-sales-at-openai/index.html)

\ \ Selling Tech to Restaurants at Marqii](/content/grow-and-tell/selling-tech-to-restaurants-at-marqii/index.html)

\ \ Why Transparency in Sales Works with Difficult ICPs](/content/grow-and-tell/why-transparency-in-sales-works-with-difficult-icps/index.html)

\ \ The Biggest Mistake of Early Sales Teams](/content/grow-and-tell/the-biggest-mistake-of-early-sales-teams/index.html)

\ \ The 2 steps to selling a skeptical ICP](/content/grow-and-tell/the-2-steps-to-selling-a-skeptical-icp/index.html)

\ \ Two Career Tips for Growth Leaders](/content/grow-and-tell/two-career-tips-for-growth-leaders/index.html)

\ \ How to Lead an Early Startup Team](/content/grow-and-tell/how-to-lead-an-early-startup-team/index.html)

\ \ How Flexport Moved Upmarket by Selling the Enterprise Dream](/content/grow-and-tell/how-flexport-moved-upmarket-by-selling-the-enterprise-dream/index.html)

\ \ How to Grow a Sales Career From Rep to VP](/content/grow-and-tell/how-to-grow-a-sales-career-from-rep-to-vp/index.html)

\ \ How to grow in a highly regulated industry](/content/grow-and-tell/how-to-grow-in-a-highly-regulated-industry/index.html)

\ \ How enablement is like a business inside a business](/content/grow-and-tell/how-enablement-is-like-a-business-inside-a-business/index.html)

\ \ How Pocus Sells to RevOps Teams](/content/grow-and-tell/how-pocus-sells-to-revops-teams/index.html)

\ \ The Biggest Challenge of Executive Leadership](/content/grow-and-tell/the-biggest-challenge-of-executive-leadership/index.html)

\ \ Yelp's Playbook for City Expansion](/content/grow-and-tell/yelps-playbook-for-city-expansion/index.html)

\ \ Why you should move upmarket as quickly as possible](/content/grow-and-tell/why-you-should-move-upmarket-as-quickly-as-possible/index.html)

\ \ Scaling a Career in Silicon Valley | Facebook, MuleSoft](/content/grow-and-tell/scaling-a-career-in-silicon-valley-facebook-mulesoft/index.html)

\ \ The #1 Skill Today's Sales Leaders Are Missing](/content/grow-and-tell/the-1-skill-todays-sales-leaders-are-missing/index.html)

\ \ Notion's Product-Led Growth Strategy](/content/grow-and-tell/notions-product-led-growth-strategy/index.html)

\ \ How to Manage the Relationship Between Marketing & Sales](/content/grow-and-tell/how-to-manage-the-relationship-between-marketing-sales/index.html)

\ \ How to Go From Sales Leader to CRO](/content/grow-and-tell/how-to-go-from-sales-leader-to-cro/index.html)

\ \ How to break into tech sales without experience](/content/grow-and-tell/how-to-break-into-tech-sales-without-experience/index.html)

\ \ Moving Fast and Breaking Things at Facebook](/content/grow-and-tell/moving-fast-and-breaking-things-at-facebook/index.html)

\ \ How Productboard Found an In with Product Teams](/content/grow-and-tell/how-productboard-found-an-in-with-product-teams/index.html)

\ \ Why agencies should move upmarket as fast as possible](/content/grow-and-tell/why-you-need-to-move-upmarket-as-fast-as-possible/index.html)

\ \ How to Move Upmarket with Inbound Sales](/content/grow-and-tell/how-to-move-upmarket-with-inbound-sales/index.html)

\ \ Atrium's Community-Led Growth Strategy](/content/grow-and-tell/atriums-community-led-growth-strategy/index.html)

\ \ How Indian Tech Leaders Maximize Opportunity](/content/grow-and-tell/how-indian-tech-leaders-maximize-opportunity/index.html)

\ \ How Yext Found Product-Market Fit](/content/grow-and-tell/how-yext-found-product-market-fit/index.html)

\ \ How Gong Labs Went Viral](/content/grow-and-tell/how-gong-labs-went-viral-chris-orlob/index.html)

\ \ How Gong Fixed Their Early Sales Mistake](/content/grow-and-tell/how-gong-fixed-their-early-sales-mistake/index.html)

\ \ What will sales tech look like in 2024?](/content/grow-and-tell/what-will-sales-tech-look-like-in-2024/index.html)

\ \ How to Identify a PQL](/content/grow-and-tell/how-to-identify-a-pql/index.html)

\ \ The First 5 Years of Building Pocus](/content/grow-and-tell/the-first-5-years-of-building-pocus/index.html)

\ \ Inside Marketo's Private Equity Acquisition](/content/grow-and-tell/inside-marketos-private-equity-acquisition/index.html)

\ \ How to Find Your Sales Leadership Style](/content/grow-and-tell/how-to-find-your-sales-leadership-style/index.html)

\ \ Why AEs Struggle with In-Person Sales](/content/grow-and-tell/why-aes-struggle-with-in-person-sales/index.html)

\ \ How Helpshift Grew to $18mil ARR in 4 Years](/content/grow-and-tell/how-helpshift-grew-to-18mil-arr-in-4-years/index.html)

\ \ You Don't Need to Build a SaaS Company](/content/grow-and-tell/you-dont-need-to-build-a-saas-company/index.html)

\ \ Why Kyle Norton Went From Startups to Shopify](/content/grow-and-tell/why-kyle-norton-went-from-startups-to-shopify/index.html)

\ \ How to Train Great Sellers](/content/grow-and-tell/how-to-train-great-sellers/index.html)

\ \ Why Marqii Hires Sales Reps with Hospitality Experience](/content/grow-and-tell/why-marqii-hires-sales-reps-with-hospitality-experience/index.html)

\ \ Advice for First-Time VPs of Sales](/content/grow-and-tell/advice-for-first-time-vps-of-sales/index.html)

\ \ Why Indian Immigrants Succeed in Tech](/content/grow-and-tell/why-indian-immigrants-succeed-in-tech/index.html)

\ \ Hitting the Button at Nasdaq](/content/grow-and-tell/hitting-the-button-at-nasdaq/index.html)

\ \ You Don't Need More Sales Reps to Move Upmarket](/content/grow-and-tell/you-dont-need-more-sales-reps-to-move-upmarket/index.html)

\ \ The First Step to Becoming a CRO](/content/grow-and-tell/the-first-step-to-becoming-a-cro/index.html)

\ \ What to Look for in Your First Sales Rep](/content/grow-and-tell/what-to-look-for-in-your-first-sales-rep/index.html)

\ \ Perfectionism is Killing Your Enablement Strategy](/content/grow-and-tell/perfectionism-is-killing-your-enablement-strategy/index.html)

\ \ Moving Upmarket: How Sales and Marketing Changes](/content/grow-and-tell/moving-upmarket-how-sales-and-marketing-changes/index.html)

\ \ Growing Helpshift to $10mil ARR](/content/grow-and-tell/growing-helpshift-to-10mil-arr/index.html)

\ \ How LaunchDarkly Sold to CFOs](/content/grow-and-tell/how-launchdarkly-sold-to-cfos/index.html)

\ \ How to Upsell Using Technical Sales Resources](/content/grow-and-tell/how-to-upsell-using-technical-sales-resources/index.html)

\ \ How sales hiring changes when you move upmarket](/content/grow-and-tell/how-sales-hiring-changes-when-you-move-upmarket/index.html)

\ \ The #1 Skill Today's Sales Leaders Are Missing](/content/grow-and-tell/the-1-skill-todays-sales-leaders-are-missing/index.html)

\ \ Why Big Companies Struggle with Operations](/content/grow-and-tell/why-big-companies-struggle-with-operations/index.html)

\ \ The Secret to a Successful Sales Training Program](/content/grow-and-tell/the-secret-to-a-successful-sales-training-program/index.html)

\ \ Why Every RevOps Team Should have a Roadmap](/content/grow-and-tell/why-every-revops-team-should-have-a-roadmap/index.html)

\ \ How to Deal With the Fake Champion](/content/grow-and-tell/how-to-deal-with-the-fake-champion/index.html)

\ \ Mulesoft's Hiring 2.0 Process](/content/grow-and-tell/mulesofts-hiring-2-0-process/index.html)

\ \ How Sales Segmentation Leads to Upmarket Growth](/content/grow-and-tell/how-sales-segmentation-leads-to-upmarket-growth/index.html)

\ \ The First Steps to Launch a Product](/content/grow-and-tell/the-first-steps-to-launch-a-product/index.html)

\ \ How to Foster Safety in a Sales Team Culture](/content/grow-and-tell/how-to-foster-safety-in-a-sales-team-culture/index.html)

\ \ How to Manage a Global Sales Team](/content/grow-and-tell/how-to-manage-a-global-sales-team/index.html)

\ \ How to Lead Sales With Empathy](/content/grow-and-tell/how-to-lead-with-empathy/index.html)

\ \ How Sales Assembly Trains for Skills](/content/grow-and-tell/how-sales-assembly-trains-for-skills/index.html)

\ \ What makes a great remote sales culture?](/content/grow-and-tell/what-makes-a-great-remote-sales-culture/index.html)

\ \ The Biggest Misconception About Product Launches](/content/grow-and-tell/the-biggest-misconception-about-product-launches/index.html)

\ \ Why Consistency is Key for Sales Leadership](/content/grow-and-tell/why-consistency-is-key-for-sales-leadership/index.html)

\ \ How Flexport Used Squads for Sales Enablement](/content/grow-and-tell/how-flexport-used-squads-for-sales-enablement/index.html)

\ \ How to Build a RevOps Roadmap](/content/grow-and-tell/how-to-build-a-revops-roadmap/index.html)

\ \ Yelp's Secret to a Strong Sales Culture](/content/grow-and-tell/yelps-secret-to-a-strong-sales-culture/index.html)

\ \ The Problem with Sales CMSs](/content/grow-and-tell/the-problem-with-sales-cmss/index.html)

\ \ 2 Crucial Skills Today's Sales Teams Are Missing](/content/grow-and-tell/2-crucial-skills-todays-sales-teams-are-missing/index.html)

\ \ What is a Sales Kickoff?](/content/grow-and-tell/what-is-a-sales-kickoff/index.html)

\ \ Moving from Product Sales to Solution Sales at LaunchDarkly](/content/grow-and-tell/moving-from-product-sales-to-solution-sales-at-launchdarkly/index.html)

\ \ Why Lead Scoring Doesn't Work](/content/grow-and-tell/why-lead-scoring-doesnt-work/index.html)

\ \ Why AEs Struggle with In-Person Sales](/content/grow-and-tell/why-aes-struggle-with-in-person-sales/index.html)

\ \ The 3 Core Sales Enablement Softwares](/content/grow-and-tell/the-3-core-sales-enablement-softwares/index.html)

\ \ What makes a good sales kickoff?](/content/grow-and-tell/what-makes-a-good-sales-kickoff/index.html)

\ \ How to Hire Right the First Time](/content/grow-and-tell/how-to-hire-right-the-first-time/index.html)

\ \ How to Stay Motivated in Sales](/content/grow-and-tell/how-to-stay-motivated-in-sales/index.html)

\ \ How to Choose the Right RevOps Software](/content/grow-and-tell/how-to-choose-the-right-revops-software/index.html)

\ \ Mulesoft's rigorous sales hiring process](/content/grow-and-tell/mulesofts-rigorous-sales-hiring-process/index.html)

\ \ How to enable enterprise-level sales teams](/content/grow-and-tell/how-to-enable-enterprise-level-sales-teams/index.html)

\ \ How to Find Your Sales Leadership Style](/content/grow-and-tell/how-to-find-your-sales-leadership-style/index.html)

\ \ Characteristics of Successful Enablement People](/content/grow-and-tell/characteristics-of-successful-enablement-people/index.html)

\ \ What is the Role of RevOps?](/content/grow-and-tell/what-is-the-role-of-revops/index.html)

\ \ Inside Yelp's Massive Sales Training Program](/content/grow-and-tell/inside-yelps-massive-sales-training-program/index.html)

\ \ How to Effectively Coach a Sales Rep](/content/grow-and-tell/how-to-effectively-coach-a-sales-rep/index.html)

\ \ Customer-Centricity: What is Buyer 3.0?](/content/grow-and-tell/customer-centricity-what-is-buyer-3-0/index.html)

\ \ Inside Notion's Customer Enablement Strategy](/content/grow-and-tell/inside-notions-customer-enablement-strategy/index.html)

\ \ How enablement is like a business inside a business](/content/grow-and-tell/how-enablement-is-like-a-business-inside-a-business/index.html)

\ \ Building a Remote Sales Culture](/content/grow-and-tell/building-a-remote-sales-culture/index.html)

\ \ The Most Important Trait of a Great Sales Rep](/content/grow-and-tell/the-most-important-trait-of-a-great-sales-rep/index.html)

\ \ Who Does RevOps Work For?](/content/grow-and-tell/who-does-revops-work-for/index.html)

\ \ Do mutual action plans actually work?](/content/grow-and-tell/do-mutual-action-plans-actually-work/index.html)

\ \ Why Yext Kept Their Sales Pit Layout](/content/grow-and-tell/why-yext-kept-their-sales-pit-layout/index.html)

\ \ Why Directors Need to Refocus on Productivity](/content/grow-and-tell/why-directors-need-to-refocus-on-productivity/index.html)

\ \ Why Live Customer Onboarding Training Can Fail](/content/grow-and-tell/why-live-customer-onboarding-training-can-fail/index.html)

\ \ Sales Onboarding for a High Growth SaaS Company](/content/grow-and-tell/sales-onboarding-for-a-high-growth-saas-company/index.html)

\ \ Selling to Multiple SMB Verticals at Yext](/content/grow-and-tell/selling-to-multiple-smb-verticals-at-yext/index.html)

\ \ Why Sales Reps Should Highlight Product Disadvantages](/content/grow-and-tell/why-sales-reps-should-highlight-product-disadvantages/index.html)

\ \ The #1 Reason Product Launches Fail](/content/grow-and-tell/the-1-reason-product-launches-fail/index.html)

\ \ Great salespeople don't always make great sales leaders](/content/grow-and-tell/great-salespeople-dont-always-make-great-sales-leaders/index.html)

\ \ What is Sales Enablement?](/content/grow-and-tell/what-is-sales-enablement/index.html)

\ \ When Should Startups Invest in a Data Warehouse?](/content/grow-and-tell/when-should-startups-invest-in-a-data-warehouse/index.html)

\ \ What to Look For When Hiring AEs](/content/grow-and-tell/what-to-look-for-when-hiring-aes/index.html)

\ \ How to Have Tough Conversations as a Sales Leader](/content/grow-and-tell/how-to-have-tough-conversations-as-a-sales-leader/index.html)

\ \ Perfectionism is Killing Your Enablement Strategy](/content/grow-and-tell/perfectionism-is-killing-your-enablement-strategy/index.html)

\ \ Why revenue teams need cross-functional roadmapping](/content/grow-and-tell/why-revenue-teams-need-cross-functional-roadmapping/index.html)

\ \ What is RevOps?](/content/grow-and-tell/what-is-revops/index.html)

\ \ When is the Right Time to Hire Sales Enablement?](/content/grow-and-tell/when-is-the-right-time-to-hire-sales-enablement/index.html)

\ \ Sales Leadership vs. Sales Management](/content/grow-and-tell/sales-leadership-vs-sales-management/index.html)

\ \ The Secret to Selling AI](/content/grow-and-tell/the-secret-to-selling-ai/index.html)

\ \ How to Manage a Big Sales Team](/content/grow-and-tell/how-to-manage-a-big-sales-team/index.html)

\ \ The #1 Lesson For Building a Sales Team](/content/grow-and-tell/the-1-lesson-for-building-a-sales-team/index.html)

\ \ You Don't Need More Sales Reps to Move Upmarket](/content/grow-and-tell/you-dont-need-more-sales-reps-to-move-upmarket/index.html)

\ \ Who Should Lead a Product Launch?](/content/grow-and-tell/who-should-lead-a-product-launch/index.html)

\ \ How to Choose the Right CRM](/content/grow-and-tell/how-to-choose-the-right-crm/index.html)

\ \ How to Keep Sales Reps Accountable](/content/grow-and-tell/how-to-keep-sales-reps-accountable/index.html)

\ \ Must-have sales enablement tool stack](/content/grow-and-tell/must-have-sales-enablement-tool-stack/index.html)

\ \ Why Sales Leadership Playbooks Don't Work](/content/grow-and-tell/why-sales-leadership-playbooks-dont-work/index.html)

\ \ How to Make Enablement Proactive Instead of Reactive](/content/grow-and-tell/how-to-make-enablement-proactive-instead-of-reactive/index.html)

\ \ How to Train Great Sellers](/content/grow-and-tell/how-to-train-great-sellers/index.html)

\ \ Why the in-person dynamic matters for sales](/content/grow-and-tell/why-the-in-person-dynamic-matters-for-sales/index.html)

\ \ Sales Enablement for Technical Products](/content/grow-and-tell/sales-enablement-for-technical-products/index.html)

\ \ Planning Entrata's Massive User Conference](/content/grow-and-tell/planning-entratas-massive-user-conference/index.html)

\ \ Shopify's Point of View Sales Positioning](/content/grow-and-tell/shopifys-point-of-view-sales-positioning/index.html)

\ \ The First Steps to Launch a Product](/content/grow-and-tell/the-first-steps-to-launch-a-product/index.html)

\ \ What Does it Mean to Be a CMO?](/content/grow-and-tell/what-does-it-mean-to-be-a-cmo/index.html)

\ \ Why Billboard Ads Are Better Than Digital Ads](/content/grow-and-tell/why-billboard-ads-are-better-than-digital-ads/index.html)

\ \ What to include on your pricing page: Lessons from Box](/content/grow-and-tell/what-to-include-on-your-pricing-page-lessons-from-box/index.html)

\ \ Wynter's content-led growth strategy](/content/grow-and-tell/wynters-content-led-growth-strategy/index.html)

\ \ The Secret to a Successful Product Launch](/content/grow-and-tell/the-secret-to-a-successful-product-launch/index.html)

\ \ How to Identify Potential Marketing Partnerships](/content/grow-and-tell/how-to-identify-potential-marketing-partnerships/index.html)

\ \ How to Find Your Sales Niche](/content/grow-and-tell/how-to-find-your-sales-niche/index.html)

\ \ Why Pocus (a PLG Company) isn't PLG](/content/grow-and-tell/why-pocus-a-plg-company-isnt-plg/index.html)

\ \ The Secret to Great Brand Creative](/content/grow-and-tell/the-secret-to-great-brand-creative/index.html)

\ \ The Role of Marketing During an IPO](/content/grow-and-tell/the-role-of-marketing-during-an-ipo/index.html)

\ \ How to grow in a highly regulated industry](/content/grow-and-tell/how-to-grow-in-a-highly-regulated-industry/index.html)

\ \ Why Chris Orlob Left Gong to Start 2 Companies](/content/grow-and-tell/why-chris-orlob-left-gong-to-start-2-companies/index.html)

\ \ The 2 Essentials to Grow a B2B Podcast](/content/grow-and-tell/the-2-essentials-to-grow-a-b2b-podcast/index.html)

\ \ Why LinkedIn's Talent Connect Conference Worked](/content/grow-and-tell/why-linkedins-talent-connect-conference-worked/index.html)

\ \ The Difference Between Startup & Corporate Life](/content/grow-and-tell/the-difference-between-startup-corporate-life/index.html)

\ \ Inside PlayStation's Product Launch Process](/content/grow-and-tell/inside-playstations-product-launch-process/index.html)

\ \ How to Identify Product Qualified Leads for Sales](/content/grow-and-tell/how-to-identify-product-qualified-leads-for-sales/index.html)

\ \ Atrium's Community-Led Growth Strategy](/content/grow-and-tell/atriums-community-led-growth-strategy/index.html)

\ \ Pricing page lessons from Box](/content/grow-and-tell/pricing-page-lessons-from-box/index.html)

\ \ The Reality of Startup CEO Life](/content/grow-and-tell/the-reality-of-startup-ceo-life/index.html)

\ \ How to Differentiate as a Startup](/content/grow-and-tell/how-to-differentiate-as-a-startup/index.html)

\ \ LinkedIn's Early Marketing Challenges](/content/grow-and-tell/linkedins-early-marketing-challenges/index.html)

\ \ How to Partner with Bigger Brands](/content/grow-and-tell/how-to-partner-with-bigger-brands/index.html)

\ \ Inside Productboard's PLG Motion](/content/grow-and-tell/inside-productboards-plg-motion/index.html)

\ \ How CXL Built a Business from a Blog](/content/grow-and-tell/how-cxl-built-a-business-from-a-blog/index.html)

\ \ How CEOs Should Think About Content](/content/grow-and-tell/how-ceos-should-think-about-content/index.html)

\ \ Why product-market fit is a misnomer](/content/grow-and-tell/why-product-market-fit-is-a-misnomer/index.html)

\ \ How BuzzFeed Creates Viral Emotional Content](/content/grow-and-tell/how-buzzfeed-creates-viral-emotional-content/index.html)

\ \ The Role of Sales in Product-Led Growth](/content/grow-and-tell/the-role-of-sales-in-product-led-growth/index.html)

\ \ Why B2B Needs Real Branding](/content/grow-and-tell/why-b2b-needs-real-branding/index.html)

\ \ How to Scale SEO Quickly](/content/grow-and-tell/how-to-scale-seo-quickly/index.html)

\ \ How Open-Source Can Give Your Business Momentum](/content/grow-and-tell/how-open-source-can-give-your-business-momentum/index.html)

\ \ Inside ClickUp's Most Memorable Brand Campaigns](/content/grow-and-tell/inside-clickups-most-memorable-brand-campaigns/index.html)

\ \ The First Step To Building a Strong B2B Brand](/content/grow-and-tell/the-first-step-to-building-a-strong-b2b-brand/index.html)

\ \ BuzzFeed's Framework for Virality](/content/grow-and-tell/buzzfeeds-framework-for-virality/index.html)

\ \ Who Should Be Your First Marketing Hire?](/content/grow-and-tell/who-should-be-your-first-marketing-hire/index.html)

\ \ How to hire for creativity at a startup](/content/grow-and-tell/creativity-is-a-skill-how-to-hire-for-a-startup/index.html)

\ \ Twilio's $400mil Transition from Product-Led to Sales-Led](/content/grow-and-tell/twilios-400mil-transition-from-product-led-to-sales-led/index.html)

\ \ Tips for Running Your First Billboard Campaign](/content/grow-and-tell/tips-for-running-your-first-billboard-campaign/index.html)

\ \ How to Set Product Launch Goals](/content/grow-and-tell/how-to-set-product-launch-goals/index.html)

\ \ Two Career Tips for Growth Leaders](/content/grow-and-tell/two-career-tips-for-growth-leaders/index.html)

\ \ How to Build a Good Relationship Between Marketing and Sales](/content/grow-and-tell/how-to-build-a-good-relationship-between-marketing-and-sales/index.html)

\ \ Product-Led Growth Tips from Pocus](/content/grow-and-tell/product-led-growth-tips-from-pocus/index.html)

\ \ Why You Shouldn't Trust a Content Playbook](/content/grow-and-tell/why-you-shouldnt-trust-a-content-playbook/index.html)

\ \ How Animalz Managed Rapid Agency Growth](/content/grow-and-tell/how-animalz-managed-rapid-agency-growth/index.html)

\ \ The Biggest Misconception About Product Launches](/content/grow-and-tell/the-biggest-misconception-about-product-launches/index.html)

\ \ AI in the Legal Industry](/content/grow-and-tell/ai-in-the-legal-industry/index.html)

\ \ How ClickUp Started Conversations with Billboards](/content/grow-and-tell/how-clickup-started-conversations-with-billboards/index.html)

\ \ The Hidden Power of Small Trade Shows](/content/grow-and-tell/the-hidden-power-of-small-trade-shows/index.html)

\ \ Why Salespeople Make Great Marketers](/content/grow-and-tell/why-salespeople-make-great-marketers/index.html)

\ \ The Difference Between Sales-Led and Product-Led](/content/grow-and-tell/the-difference-between-sales-led-and-product-led/index.html)

\ \ How to Manage the Relationship Between Marketing & Sales](/content/grow-and-tell/how-to-manage-the-relationship-between-marketing-sales/index.html)

\ \ How to Sell to the Product Persona](/content/grow-and-tell/how-to-sell-to-the-product-persona/index.html)

\ \ How to Run an Viral Billboard Campaign](/content/grow-and-tell/how-to-run-an-viral-billboard-campaign/index.html)

\ \ Notion's Brand Aesthetic](/content/grow-and-tell/notions-brand-aesthetic/index.html)

\ \ Why revenue teams need cross-functional roadmapping](/content/grow-and-tell/why-revenue-teams-need-cross-functional-roadmapping/index.html)

\ \ The Most Underrated B2B Marketing Tactic](/content/grow-and-tell/the-most-underrated-b2b-marketing-tactic/index.html)

\ \ How to Track Self-Serve Performance](/content/grow-and-tell/how-to-track-self-serve-performance/index.html)

\ \ 3Xing Revenue at a Content Agency](/content/grow-and-tell/3xing-revenue-at-a-content-agency/index.html)

\ \ How to Structure a Product Marketing Team](/content/grow-and-tell/how-to-structure-a-product-marketing-team/index.html)

\ \ Why Billboards are Great for B2B](/content/grow-and-tell/why-billboards-are-great-for-b2b/index.html)

\ \ How Notion Balances PLG and Enterprise Sales](/content/grow-and-tell/how-notion-balances-plg-and-enterprise-sales/index.html)

\ \ Notion's Product-Led Growth Strategy](/content/grow-and-tell/notions-product-led-growth-strategy/index.html)

\ \ How BuzzFeed Pioneered Branded Content](/content/grow-and-tell/how-buzzfeed-pioneered-branded-content/index.html)

\ \ Why Transparency in Sales Works with Difficult ICPs](/content/grow-and-tell/why-transparency-in-sales-works-with-difficult-icps/index.html)

\ \ The Secret to Selling AI](/content/grow-and-tell/the-secret-to-selling-ai/index.html)

\ \ Why Marketers Need Sales Experience](/content/grow-and-tell/why-marketers-need-sales-experience/index.html)

\ \ TikTok's Impact on eCommerce](/content/grow-and-tell/tiktoks-impact-on-ecommerce/index.html)

\ \ Notion's Content Strategy: How they approached content as a startup](/content/grow-and-tell/notions-content-strategy-how-they-approached-content-as-a-startup/index.html)

\ \ Chris Orlob's Unconventional Path to Gong: From Competitor to Executive](/content/grow-and-tell/chris-orlobs-unconventional-path-to-gong-from-competitor-to-executive/index.html)

\ \ Why Brand-Building is the Key to Outbound Sales Success](/content/grow-and-tell/why-brand-building-is-the-key-to-outbound-sales-success/index.html)

\ \ How to Scale SEO Quickly](/content/grow-and-tell/how-to-scale-seo-quickly-1774c/index.html)

\ \ The Problem with B2B Marketing Panels](/content/grow-and-tell/the-problem-with-b2b-marketing-panels/index.html)

\ \ Why Your Ad Placements Should Be Dictating Your Creative](/content/grow-and-tell/why-your-ad-placements-should-be-dictating-your-creative/index.html)

\ \ BuzzFeed's Framework for Consistently Viral Content](/content/grow-and-tell/buzzfeeds-framework-for-consistently-viral-content/index.html)

\ \ Why Segment invested big in user conferences](/content/grow-and-tell/why-segment-invested-big-in-user-conferences/index.html)

\ \ How Watchmaster Grew to $30mil](/content/grow-and-tell/how-watchmaster-grew-to-30mil/index.html)

\ \ Behind-the-Scenes of ClickUp's Super Bowl Ad](/content/grow-and-tell/behind-the-scenes-of-clickups-super-bowl-ad/index.html)

\ \ Can TikTok drive enterprise sales?](/content/grow-and-tell/can-tiktok-drive-enterprise-sales/index.html)

\ \ How to Test Billboard Messaging](/content/grow-and-tell/how-to-test-billboard-messaging/index.html)

\ \ The Biggest Mistake Startup Marketers Make](/content/grow-and-tell/the-biggest-mistake-startup-marketers-make/index.html)

\ \ Advice for Aspiring CMOs](/content/grow-and-tell/advice-for-aspiring-cmos/index.html)

\ \ How LinkedIn Built Their Massive Talent Ecosystem](/content/grow-and-tell/how-linkedin-built-their-massive-talent-ecosystem/index.html)

\ \ Can you sell a product before you build it?](/content/grow-and-tell/can-you-sell-a-product-before-you-build-it/index.html)

\ \ How to Convince Your Executives to Buy a Billboard](/content/grow-and-tell/how-to-convince-your-executives-to-buy-a-billboard/index.html)

\ \ Will AI Kill the CRM?](/content/grow-and-tell/will-ai-kill-the-crm/index.html)

\ \ How Box added a self-serve motion](/content/grow-and-tell/how-box-added-a-self-serve-motion/index.html)

\ \ Why you should move upmarket as quickly as possible](/content/grow-and-tell/why-you-should-move-upmarket-as-quickly-as-possible/index.html)

\ \ Should startups host events?](/content/grow-and-tell/should-startups-host-events/index.html)

\ \ Should you build your own product category?](/content/grow-and-tell/should-you-build-your-own-product-category/index.html)

\ \ Moving Fast and Breaking Things at Facebook](/content/grow-and-tell/moving-fast-and-breaking-things-at-facebook/index.html)

\ \ How Facebook grew its ad business](/content/grow-and-tell/how-facebook-grew-its-ad-business/index.html)

\ \ Notion's Community-Led Marketing Strategy](/content/grow-and-tell/notions-community-led-marketing-strategy/index.html)

\ \ How AdQuick Uses AI for Growth](/content/grow-and-tell/how-adquick-uses-ai-for-growth/index.html)

\ \ Why Startups Shouldn't Start with Content](/content/grow-and-tell/why-startups-shouldnt-start-with-content/index.html)

\ \ Not All Website Traffic Is Good Traffic](/content/grow-and-tell/not-all-website-traffic-is-good-traffic/index.html)

\ \ Animalz's Agency Marketing Tactics](/content/grow-and-tell/animalzs-agency-marketing-tactics/index.html)

\ \ Why Smaller Customers Require More From CS](/content/grow-and-tell/why-smaller-customers-require-more-from-cs/index.html)

\ \ From First CS Hire to Head of CS at Notion](/content/grow-and-tell/from-first-cs-hire-to-head-of-cs-at-notion/index.html)

\ \ Loom's "Aha" Moment for Customers](/content/grow-and-tell/looms-aha-moment-for-customers/index.html)

\ \ How Customer Success Should Partner with Sales](/content/grow-and-tell/how-customer-success-should-partner-with-sales/index.html)

\ \ Why Live Training Isn't the Best Way to Onboard Clients](/content/grow-and-tell/why-live-training-isnt-the-best-way-to-onboard-clients/index.html)

\ \ How to Lead a Customer Success Team](/content/grow-and-tell/how-to-lead-a-customer-success-team/index.html)

\ \ How Loom Gamifies Customer Success](/content/grow-and-tell/how-loom-gamifies-customer-success/index.html)

\ \ How UpKeep segments customer tiers](/content/grow-and-tell/how-upkeep-segments-customer-tiers/index.html)

\ \ How Notion Manages AE and CS Relationships](/content/grow-and-tell/how-notion-manages-ae-and-cs-relationships/index.html)

\ \ Should you have separate Onboarding and Customer Success teams?](/content/grow-and-tell/should-you-have-separate-onboarding-and-customer-success-teams/index.html)

\ \ How Lattice segments its customers](/content/grow-and-tell/how-lattice-segments-its-customers/index.html)

\ \ Customer Success for Non-Technical Customers](/content/grow-and-tell/customer-success-for-non-technical-customers/index.html)

\ \ Why Small Customers are the Hardest Customers](/content/grow-and-tell/why-small-customers-are-the-hardest-customers/index.html)

\ \ Should Customer Success Join Sales Calls?](/content/grow-and-tell/should-customer-success-join-sales-calls/index.html)

\ \ Customer-Centricity: What is Buyer 3.0?](/content/grow-and-tell/customer-centricity-what-is-buyer-3-0/index.html)

\ \ How to Leverage Customer Health Scores](/content/grow-and-tell/how-to-leverage-customer-health-scores/index.html)

\ \ The Key to Creating Product Excitement in CS](/content/grow-and-tell/the-key-to-creating-product-excitement-in-cs/index.html)

\ \ How Military.com Used CS to 5X Their Book of Business](/content/grow-and-tell/how-military-com-used-cs-to-5x-their-book-of-business/index.html)

\ \ Inside Notion's Customer Enablement Strategy](/content/grow-and-tell/inside-notions-customer-enablement-strategy/index.html)

\ \ Relationship management for Customer Success managers](/content/grow-and-tell/relationship-management-for-customer-success-managers/index.html)

\ \ How to Overcome Imposter Syndrome in Tech](/content/grow-and-tell/how-to-overcome-imposter-syndrome-in-tech/index.html)

\ \ Selling to non-tech-savvy customers](/content/grow-and-tell/selling-to-non-tech-savvy-customers/index.html)

\ \ Why Live Customer Onboarding Training Can Fail](/content/grow-and-tell/why-live-customer-onboarding-training-can-fail/index.html)

\ \ Who Should Be Your First CS Hire?](/content/grow-and-tell/who-should-be-your-first-cs-hire/index.html)

\ \ How Loom Manages Onboarding and Customer Success](/content/grow-and-tell/how-loom-manages-onboarding-and-customer-success/index.html)

\ \ The Difference Between SMB and PLG](/content/grow-and-tell/the-difference-between-smb-and-plg/index.html)

\ \ Why CSMs are Key to Multithreading](/content/grow-and-tell/why-csms-are-key-to-multithreading/index.html)

\ \ Should you separate professional services from customer success teams?](/content/grow-and-tell/should-you-separate-professional-services-from-customer-success-teams/index.html)

\ \ Delegation & Leadership: What's the difference between a VP and a Manager?](/content/grow-and-tell/delegation-leadership-whats-the-difference-between-a-vp-and-a-manager/index.html)

\ \ Loom's Aha Moment for Sales Teams](/content/grow-and-tell/looms-aha-moment-for-sales-teams/index.html)

\ \ #1 Loom Tip from Loom's Onboarding Lead](/content/grow-and-tell/1-loom-tip-from-looms-onboarding-lead/index.html)

\ \ Inside Loom's Redesigned Onboarding Process](/content/grow-and-tell/inside-looms-redesigned-onboarding-process/index.html)

\ \ How to Win More Customer Renewals](/content/grow-and-tell/how-to-win-more-customer-renewals/index.html)

\ \ How to hire early-stage customer success teams](/content/grow-and-tell/how-to-hire-early-stage-customer-success-teams/index.html)

\ \ How AI is Changing Customer Success](/content/grow-and-tell/how-ai-is-changing-customer-success/index.html)

\ \ Why Customer Success teams should meet customers in person](/content/grow-and-tell/why-customer-success-teams-should-meet-customers-in-person/index.html)

\ \ Why CSMs Need to Do More Than "Touch Base"](/content/grow-and-tell/why-csms-need-to-do-more-than-touch-base/index.html)

\ \ How to Retain Top CS Talent at Startups](/content/grow-and-tell/how-to-retain-top-talent-at-startups/index.html)

\ \ How Notion Drives Renewals](/content/grow-and-tell/how-notion-drives-renewals/index.html)

\ \ Notion's Onboarding Success Metrics](/content/grow-and-tell/notions-onboarding-success-metrics/index.html)

\ \ The Best Way for CS to Work with Sales and Marketing](/content/grow-and-tell/the-best-way-for-cs-to-work-with-sales-and-marketing/index.html)

\ \ AI for Customer Success](/content/grow-and-tell/ai-for-customer-success/index.html)

\ \ How Notion Manages Multiple Use Cases in Onboarding](/content/grow-and-tell/how-notion-manages-multiple-use-cases-in-onboarding/index.html)

\ \ How Notion Manages Infinite Use Cases](/content/grow-and-tell/how-notion-manages-infinite-use-cases/index.html)

\ \ GitHub's Secret to Enterprise CS](/content/grow-and-tell/githubs-secret-to-enterprise-cs/index.html)

\ \ How Loom Designs Human-Centered CS Teams](/content/grow-and-tell/how-loom-designs-human-centered-cs-teams/index.html)

\ \ Why All Scaling Companies Need a Fixer](/content/grow-and-tell/why-all-scaling-companies-need-a-fixer/index.html)

\ \ The 2 Major Shifts Happening in Customer Success](/content/grow-and-tell/the-2-major-shifts-happening-in-customer-success/index.html)

\ \ Is It Time To Hire A Customer Success Team?](/content/grow-and-tell/is-it-time-to-hire-a-customer-success-team/index.html)

\ \ How GitHub Won More Renewals by Not Checking In](/content/grow-and-tell/how-github-won-more-renewals-by-not-checking-in/index.html)

\ \ Loom's 3 Mantras for Customer Success](/content/grow-and-tell/looms-3-mantras-for-customer-success/index.html)

\ \ The First Job for Customer Success](/content/grow-and-tell/the-first-job-for-customer-success/index.html)

\ \ How to Reverse Churn](/content/grow-and-tell/how-to-reverse-churn/index.html)

\ \ Marketing & Customer Success Alignment](/content/grow-and-tell/marketing-customer-success-alignment/index.html)

\ \ How to Run Customer Implementations](/content/grow-and-tell/how-to-run-customer-implementations/index.html)

\ \ Renewals & Expansion: How to drive growth as a CSM](/content/grow-and-tell/renewals-expansion-how-to-drive-growth-as-a-csm/index.html)

\ \ The 3 Personas of Customer Implementation](/content/grow-and-tell/the-3-personas-of-customer-implementation/index.html)

\ \ How to Make Customer Success More Proactive](/content/grow-and-tell/how-to-make-customer-success-more-proactive/index.html)

\ \ The Secret to Loom's Customer Success](/content/grow-and-tell/the-secret-to-looms-customer-success/index.html)

\ \ How to Sell to a Non-Tech Savvy Buyer](/content/grow-and-tell/how-to-sell-to-a-non-tech-savvy-buyer/index.html)

\ \ How to Gamify CS to Drive Renewals](/content/grow-and-tell/how-to-gamify-cs-to-drive-renewals/index.html)

\ \ What "Customer-Centricity" Means Today](/content/grow-and-tell/what-customer-centricity-means-today/index.html)

\ \ How to Upsell Existing SaaS Clients](/content/grow-and-tell/how-to-upsell-existing-saas-clients/index.html)

\ \ What to Consider For Your First CSM](/content/grow-and-tell/what-to-consider-for-your-first-csm/index.html)

\ \ How Lattice segments its Customer Success teams](/content/grow-and-tell/how-lattice-segments-its-customer-success-teams/index.html)

\ \ The Biggest Challenge for Service Companies](/content/grow-and-tell/the-biggest-challenge-for-service-companies/index.html)

\ \ Notion's Product-Led Growth Strategy](/content/grow-and-tell/notions-product-led-growth-strategy/index.html)

\ \ Why Facilitation is an Essential Skill for Every CSM](/content/grow-and-tell/why-facilitation-is-an-essential-skill-for-every-csm/index.html)

\ \ Why Onboarding has to Deliver Value Quickly](/content/grow-and-tell/why-onboarding-has-to-deliver-value-quickly/index.html)

\ \ How Notion Measures Onboarding with a Report Card](/content/grow-and-tell/notions-onboarding-report-card-how-to-measure-onboarding/index.html)

\ \ What is the future of customer success?](/content/grow-and-tell/what-is-the-future-of-customer-success/index.html)

\ \ How to Improve Customer Health Scores](/content/grow-and-tell/how-to-improve-customer-health-scores/index.html)

\ \ How Notion Balances PLG and Enterprise Sales](/content/grow-and-tell/how-notion-balances-plg-and-enterprise-sales/index.html)

\ \ GitHub's Key CS Indicators](/content/grow-and-tell/githubs-key-cs-indicators/index.html)

\ \ How Delegation Changes from Manager to VP](/content/grow-and-tell/how-delegation-changes-from-manager-to-vp/index.html)

\ \ Inside the Customer Success Meetup](/content/grow-and-tell/inside-the-customer-success-meetup/index.html)

\ \ How Notion Built its CS Program From Scratch](/content/grow-and-tell/how-notion-built-its-cs-program-from-scratch/index.html)

\ \ How Customer Success Teams Can Close Sales](/content/grow-and-tell/how-customer-success-teams-can-close-sales/index.html)

\ \ How Notion Maximizes Renewals with Customer Success](/content/grow-and-tell/how-notion-maximizes-renewals-with-customer-success/index.html)

\ \ How to Make Your Product Sticky](/content/grow-and-tell/how-to-make-your-product-sticky/index.html)

About the host

Alex Kracov is the CEO and Co-Founder of Dock and former VP of Marketing at Lattice.

When Alex joined Lattice as the first marketer and third employee, he made it a point to learn from other marketing and sales leaders who were a few stages ahead of him in his career. Those conversations helped Alex propel Lattice from a seed-stage startup to over $50 million in revenue and a valuation of $3 billion.

Now, as a first-time CEO and founder, he wants to make his new learning journey public.

As the host of Grow & Tell, Alex will talk to revenue leaders in Sales, Marketing, and Success. They’ll share pivotal stories of career, company, and campaign growth—to help us learn what it takes to build a successful company from the ground up.

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